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I have been a truly loyal customer to my insurance company. I don’t even want to count the years. I am so loyal, that a colleague of mine once was astounded when he learned that I don’t even compare prices for insurance. I simply stay with my company.
I must be a dream customer for them. While I have had a few claims, their net profit from me would be an aspiration for all their insureds. I have been one of those customers to whom they couldn’t sell enough products. I have homeowner’s insurance, car insurance, umbrella liability insurance, life insurance, and once had earthquake insurance until they got out of that business. Within these product lines, I have multiple policies.
The company to which I have been truly loyal is one that would position itself as always there for me, with agents who provide very personalized service, looking out for my interests. I frankly would not have been interested in the many firms now warring over who has the greatest discount. I was not their target customer. But “was” is the operative word here.