Watch the Trigger Events Webinar & Download the PPT

Get complimentary access to the Trigger Events webinar and download the PPT instantly.

Just because we send campaigns to customers, doesn’t mean they will respond. The best campaigns are more like conversations, which follow the customer as he/she experiences your brand across all touchpoints.

From this hour-long webinar and 30-page PPT you'll learn:

  • Two approaches to campaign management
  • The power of triggered communications and marketing automation
  • Ten types of triggered campaigns

Also, you'll view a live example using the SDL Campaign Manager tool to demonstrate the capabilities and bring the concepts to life.

Watch this free webinar, Trigger Events or: How I Learn to Stop Mass Communicating and Respond to Customer Behavior, and learn a better way to initiate customer conversations.