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Hansa is a HubSpot solutions partner based in Chicago. We have been using HubSpot for many years. Our focus is on Marketing and we work with clients who have Marketing Hub Enterprise,
Professional or Starter.
Hansa is a HubSpot solutions partner based in Chicago. We have been using HubSpot for many years. Our focus is on Marketing and we work with clients who have Marketing Hub Enterprise,
Professional or Starter.
HubSpot offers a great start to Personas with their famous Make My Persona tool.
Hansa takes it to the next level.
Hansa adds value with data analysis and primary research to go deeper into Personas.
We also build action plans (what to say to each Persona, what channels to use).
As an option, we can add b2b firmagraphics to add even more insight (our favorite source is MeritDirect)
HubSpot provides a good start to creating Buyer Personas. Hansa goes a lot deeper.
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Gold |
Platinum |
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What do you get? |
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Customer interviews |
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Personas with names and pictures |
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Email strategy |
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Message maps |
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Creative mockups and designs |
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Test plan |
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Workshop on-site |
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Firmagraphic overlay data |
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Primary attitudinal research |
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Hansa is a HubSpot agency based in Chicago.
Our focus is on using data and analytics to improve email marketing with HubSpot
Email strategy and planning
Subscriber Analysis
Customer Segmentation
Email List Selection Logic
Marketing Automation
Lifecycle Marketing
Triggered Email
Suppression Management
Email Deliverability
Email A/B Testing
Email Dashboards
Design Comps and Copy
Template Development
Message Mapping
Asset Personalization
HTML Programming
Test Plans and Version Testing
Campaign Calendars
SMS and Push Marketing
Digital Roadmap
Digital Marketing Maturity Model
Buyer Profile Development
Buyer Personas
Reporting Setup
Dashboard Reviews
Portal Audit
HubSpot Implementation
CRM Integration
Asset Migration to HubSpot
Worklfow Setup
Dashboard Development
Training
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